Community Notification System

Most Rowan County citizens know they can call 9-1-1 to get assistance in the event of a police, fire or medical emergency. With Rowan County’s Community Notification  System, Public Safety Personnel can also notify residents and businesses about a potential emergency circumstance.

The Reverse 911 Community Notification System allows Rowan County Public Safety to rapidly notify specific geographical areas by telephone with minimal impact on emergency services personnel.

How does Community Notification System work?

In the event of an emergency, Rowan County Telecommunications can identify the affect area of Rowan County and record a message that describes the situation and recommends the protective actions residents should take. The Community Notification System will automatically call out to all listed telephone numbers within that geographic area and deliver the recorded message. If phone lines are busy, the system will attempt to redial those numbers a predetermined number of times to make contact. If an answering machine picks up the call, the message will be left on the machine.

System Features

The Community Notifications System's features make it an excellent tool for sharing information and alerting residents in the case of an emergency situation.

  • It can provide an initial warning as well as specific instructions to protect at-risk citizens.  Both factors are necessary for effective warning.
  • The community notification system can target specific geographic locations, warning only those people who are directly at risk.
  • The system uses existing devices (telephones) to alert citizens; there is no need for people to buy a specialized warning device.
  • Citizens and Businesses can add telephone numbers to the database.  This can be used to add unlisted telephone numbers and cell phone numbers to the system.

Some of the many uses of the system include:

  • Emergency Evacuations
  • Missing Person Alerts
  • Natural Disaster Alerts
  • Hazardous Material Leaks
  • Search and Rescue Operations
  • Crime Prevention
  • Wanted Person Alerts
  • Neighborhood Emergency Incidents
  • Special Community Notifications
  • Homeland Security

The technology used by the notification system provides Rowan County's Public Safety personnel with a state-of-the-art, public safety communication solution to better serve those who live and work in Rowan County.

System Limitations

As with any system, the Community Notification System has its limitations. These can be minimized with diligent administration of the system, but they will always exist to some degree:

  • The telephone number database contains only the telephone numbers listed in the White Pages for Rowan County, North Carolina. As a result, unless manually added to the database, The Community Notification System will not notify people with unlisted numbers or cell phones unless registered Additional phone numbers may also be registered for use with Rowan County's Community Notification System by clicking on the link and completing the form at the bottom of this page.
  • Cell phone numbers are not included in the database, but can be manually entered into the system linked to a specific address. This could lead to the situation of a cell phone being notified with the user is mobile and well out of the affected area. Or conversely, the situation where the user is mobile, is in the affected area, but is not notified because the fixed location of the number is in an unaffected area. Please consider this when registering cell phone information for addition to the database.
  • The Community Notification System is very effective for making notifications within a well-defined geographic area. Rowan County takes a systematic approach to warning, recognizing that no simple application can provide warning to all citizens in all situations. The Community Notification System is an additional method of notification for Emergency Communications being issued by the local government. It will be supplemented by Rowan County's other notification systems such as local news media, radio stations, e-mail alerts, and social media. 

Call Screening Features

The Community Notification System will not work with phone lines having call screening features. For example, if your phone line requires an individual to identify him or herself through a recorded message before the call is accepted, the Community Notification System system will not work. The system is designed to play the recorded message upon voice activation, such as a person saying "hello" or an answering machine recording.

Private Call Blocking

However, the Community Notification System will work if your phone line has private call blocking. The system automatically identifies itself, allowing the phone call through.

New Residents and Changes

Also, citizens that have recently moved into Rowan County or changed the phone numbers should register their phone number(s) using the community notification enrollment link below.

The Community Notification System is voluntary.  Persons can elect to be taken off the system at any time by using the community notification enrolment link below.

The incorporation of the Community Notification System represents Rowan County's continuing commitment to providing our citizens with the most advanced technologies available to ensure that our local public safety is as effective as possible.

Use the link below to enroll or update your information.

Rowan County Community Notification System Enrollment / Update